Process

Luxury listings run on a date. Everything below exists so that the media is ready before that date rather than shortly after it.

Scheduling

Bookings are scoped from the address, the approximate square footage, and the day the listing goes live. Those three facts determine how long the shoot takes, whether twilight is worth a second visit, and how early aerial authorization needs to be started. Shoots are timed to the light a property actually needs, east-facing rooms in the morning and west-facing in the afternoon, rather than to whatever slot was open.

Aerial operations

All aerial work is flown under an FAA Part 107 remote pilot certificate. Much of the Reno-Tahoe corridor sits inside controlled airspace, and flights there require authorization that is requested in advance rather than granted on the spot. Aerial requests need roughly three days' notice. Raising them at booking rather than on the shoot date is the difference between having aerial coverage and not.

Weather is the one variable outside anyone's control. Wind and precipitation can ground a flight on the day, and no honest operator will guarantee otherwise. What is offered instead is contingency: airspace and conditions are checked before leaving, ground coverage proceeds regardless, and the aerial portion is rescheduled at no additional charge. That is planned for from the start rather than treated as a surprise.

Insurance

Operations carry one million dollars in liability coverage. Uncertified, uninsured drone work exposes the listing agent and the brokerage, not only the operator. It is a risk that is easy to inherit by hiring on price alone.

Editing and revisions

Every frame from a property is edited to one profile so the set reads as a single house. Revisions are part of the engagement, not a change order: a room that needs a different crop, a sign that needs to come out, a second look at a color. Small changes are turned around quickly, because the alternative is an agent publishing something they are not happy with in order to hit a date.

Delivery and licensing

Files arrive MLS-ready, sized for listing platforms and for print, through a link that stays accessible rather than expiring. Licensing is unlimited for the client's own marketing, covering listing platforms, social, email, print, and brokerage materials, for as long as they want it. Images are not licensed for resale or transfer to other agents or brokerages. If a listing changes hands, the new agent arranges their own license.

Scope, lead time, and current availability are confirmed directly.